on July 29, 1874 Le Figaro it is official. “Mr. Rouen is one of the smartest jewelers in Paris.” The rest of this paragraph, published in the distinctions section (on becoming an officer of the Legion of Honour) evokes acacia branches with diamonds, birds of paradise with emeralds, rubies and sapphires, guipure necklaces, but does not specify what earned him this compliment.
It must be said that at one time the readers of the daily newspaper probably knew the name of Reuven. With the splendor and prosperity of the Second Empire, this professional has been talking about it regularly for a good twenty years. Trade and industry are experiencing an unprecedented boom. It’s party time, social evenings multiply, encouraged by Napoleon III and Empress Eugenie. New riches are emerging, desiring the luxury and sophistication hitherto reserved for the traditional aristocracy. The context is particularly favorable…
Source: Le Figaro

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