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Smart watches in the age of luxury

The more connected watches attract new wrists, the more “luxurious” they are. Be it models launched by luxury houses or new products from big names in high-tech like Garmin and Apple, the two major players in the market.

This move to the top of the smartwatch market is accompanied by a significant increase in prices. Garmin had already raised the bar with its creations for €1,200 (the price of a high-end smartphone) offered in popular watch stores. That said, it’s almost a trifle for enthusiasts who can spend tens of thousands of euros on a new fine watch…

“Product with long battery life”

Thus, the American brand continues its momentum with five novelties of the Marq collection. “We were already known for running, cycling, analyzes Frederic Saint-Etienne, communications manager at Garmin. We have now diversified into this high-end smartwatch market with very specific code…

Source: Le Figaro

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