On September 9, 2025, the long -standing presentation of the company’s new products took place on the Apple Park campus.
Tim Cook presented the public to a line of innovative devices called “AWE dropping”, which indicates the incredible strength of new gadgets. Particular attention was attracted by the Ultra -Thin iPhone Air Model and the advanced health opportunities on Apple Watch.
iPhone 17 – New generation of smartphones
Apple has introduced four iPhone 17 models. All gadgets have received the N1 chip-the first Apple Wireless Chip for smartphones with Wi-Fi 7, Bluetooth 6 and thread support.
The main version is to stand with significant improvements:
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6.3-inches display with 120 Hz promotion;
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48-megapixel double fusion camera;
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18-megapixel front camera center stage;
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Chip A19 and Ceramic Shield 2 with triple protection against scratches.
The phone is available in five colors: lavender, foggy blue, sage, white and black. Cost from $ 799 per version of 256 GB.
IPhone Air is the thin iPhone in history
The main sensation is the air of the iPhone with a thickness of only 5.6 mm and a weight of 165 grams. The device is equipped with:
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6.5-inches display Super Retina XDR with promotion;
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a titanium frame with a ceramic coating on both sides;
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48-megapixel fusion camera with 1x and 2x mode;
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Chip A19 Pro and up to 27 hours of video playback.
For iPhone air, a bumper is shown a thickness of only 1 mm and a new thin magafe-accumulator that provides up to 40 hours of video playback. The iPhone air is made in four colors: a cosmic black, cloudy white, light gold and blue. The price is from $ 999.
iPhone 17 Pro and Pro Max – Professional Solutions
The iPhone 17 Pro and the iPhone 17 Pro Max received an aluminum case instead of a titanium and a new cooling system. Basic Features:
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Triple 48-Megapixel Pro Fusion camera with 8x optical zoom;
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shows with a brightness of up to 3,000 threads;
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Record the 4k/120fps video in Dolby Vision;
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A19 Pro chip with enhanced performance;
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Up to 39 hours of video playback for Pro Max.
For pro-models, techwoven made of technical fabric with a special coating for the best grip is released. The phones were shown in three colors at a price of $ 1099 per Pro and $ 1199 for Pro Max.
Apple Watch Series 11
Apple Watch Series 11 has received important updates:
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a function of hypertension notifications;
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new assessment of sleep quality (sleep marks);
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increased work hours up to 24 hours;
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S10 chip with gesture support;
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5G support.
A friend’s workout workout creates personalized motivation messages during training using Apple’s technology. The clock is available in aluminum buildings and titanium for $ 399.
Apple Watch Ultra 3 and SE 3
Apple Watch Ultra 3 became the first hours with a built -in satellite connection for emergency situations and messaging. Operation time reaches 72 hours in energy saving mode. The price is $ 799.
The Apple Watch SE 3 is also equipped with always, a pulse temperature sensor and sleep function. All of this is available at a price of $ 249.
AirPods Pro 3
AirPods Pro 3 received:
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Active noise reduction is 2 times better than the previous one;
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Heart rate monitoring during training;
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Live translation of apple intelligence;
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IP57 protection from dust, sweat and water;
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Up to 8 hours of work with a reduction in noise.
Like the Apple Watch, headphones support the exercise of exercising exercise to motivate during training.
The sale of new products in Network Allo in Ukraine will start on September 26 with an official guarantee. Therefore, prepare for the legendary update.
Source: korrespondent

I am an experienced author and journalist with a passion for lifestyle journalism. I currently work for Buna Times, one of the leading news websites in the world. I specialize in writing stories about health, wellness, fashion, beauty, interior design, and more. My articles have been featured on major publications such as The Guardian and The Huffington Post.