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Blackpink becomes the first K-pop group to reach 2.3 billion views with MV

Years later, Blackpink secured another record with “DDU-DDU-DU”, a track that received a music video on June 15, 2018

Another record for Blackpink! The K-Pop female group exceeded 2.3 billion views on “DDU-DDU-DDU” MV on May 10, becoming the first K-pop group to reach such a Views brand on YouTube with a music video.

The feat was won in approximately six years, 10 months and 25 days, as the release of the clip took place on June 15, 2018; Watch again:

https://www.youtube.com/watch?v=ihnzohi8sjs

Analyzing the South Korean pop music industry, with the conquest, Blackpink also became the second act of K-pop overall to perform the feat, since, until then, only PSY’s “Gangnam Style” was able to exceed the brand.

More about DDU-DDU-DU

“DDU-DDU-DU” is the title track of the group’s first EP, ‘Square Up’, which had four more songs. With the release, the music video has already won a record: the most viewed Korean MV on YouTube with 36.2 million views in the first 24 hours.

In addition, the clip also became the first music video for a K-pop group to reach 1 billion views. The feat was hit on November 11, 2019.

Who is Blackpink?

Created by YG Entertainment, Blackpink is composed of Jisoo, Jennie, Rose and Lisa. The group premiered in August 2016 with the single album ‘Square One,’ which features the singles “Boombayah” and “Whistle.

Currently, all members have careers as soloists and no longer count on YG as responsible for managing their solo activities, as Jisoo, Jennie and Lisa created their own agencies: Blisso, Odd Atelier (OA) and Lloud, respectively, while Rose He went to The Black Label, a subsidiary of YG Entertainment.

However, Girlgroup continues with releases as a quartet organized by YG, and has as its most recent Comeback that held in September 2022, which was promoted by the group “Shut Down”, Title Track of the group’s second full-album, “Born Pink”; Remember:

https://www.youtube.com/watch?v=Poe9SOEKOTK

Source: Recreio

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