Heidi Klum and her daughter Leni in a photoshoot for the Intimissimi brand. @heidiklum on Instagram
The duo appear in the latest campaign of the brand Intimissimi, which is set under the sign of complicity, sensuality and end-of-year celebrations.
The famous cantata “Oh Tannenbaum, oh Tannenbaum…” dedicated to “my beautiful Sapin” may have resonated during the photo shoot. This is what Heidi Klum wrote under the Instagram post on Tuesday, November 28. We see the 50-year-old German model posing with her 19-year-old daughter Leni Klum. Everything that makes up the photos is red, from the decor to the clothes they’re wearing (under). Mother and daughter appear next to each other in several photos, wearing matching lacy ensembles. On others, they’re captured in singles, black and feathers for Heidi and a large velvet bow for Lenny. Both seem proud of their complicity, an opinion that netizens don’t share at all…
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“Doing a photo shoot with your mom in underwear is really weird,” “I could never walk around in a thong with my mom,” “Heidi Klum is ready to sell her daughter for money,” some say. “He looks like a child, it makes me sad,” “I can’t find him that sexy,” “Something is missing… Maybe in a few years,” say others. Some seem to like what they see, judging by the vulgarity of their comments. The duo has already paid the price for such a reaction.
A public stunt, not a test run
Leni Klum in Intimissimi underwear in a photo published on her personal Instagram page on October 10. @leniklum on Instagram
In fact, this is not the first time that the mother-daughter duo has collaborated with an underwear brand. Last year, when Leni just turned 18, the two women appeared in Intimissimi ensembles against a mottled beige backdrop. Black with white lace for Heidi Klum, her daughter was all white as an allegory for her sincerity. The campaign, already at the time, did not fail to provoke a reaction from Instagram users, suggesting that Heidi Klum sought to sexualize her daughter as soon as she reached the age of majority.
A few weeks ago, photos of a young woman alone for the brand sparked a debate. In a black ensemble with sheer lace, her attitude struck worried netizens as too childish. Comments that don’t seem to affect Leni Klum. She confessed to the magazine Page six Don’t even read them in October 2022. On the other hand, her mother may be paying more attention because she has blocked comments under her post.
Source: Le Figaro
