A style icon, a symbol of audacity and elegance, the Bulgari Serpenti collection in all its forms translates the essence of the Italian house’s know-how between coveted craftsmanship and a unique sense of innovation.
A serpent called desire, synonymous with temptation and constant transfiguration. Inheriting the visionary spirit of the Bulgari house, the bold Serpenti collection has continued to subvert the codes of luxury jewelry and design since the 1940s, establishing the voluptuous reptile as the ultimate mark of stylistic distinction.
Avant-garde in essence
The first collection of snake jewelry, a symbol of seduction and rebirth, Serpenti continues to subvert current paradigms after a decade with surprising reinterpretations that know how to seduce lovers of precious things. Whether it’s a glamorous watch, a dazzling piece of jewelry or even a sleek handbag, Bulgari’s Serpenti surprises where you least expect it, while undergoing a stylistic transformation in line with the changing times and zeitgeist.
Minimalist inspired or vintage in origin, resolutely chic and even sometimes luxurious, the reptile still shows new faces today, such as the recent Serpenti Viper series, which celebrates the expressive power of radical design with modernity. The Italian luxury house also knew how to evoke emotions with the Serpenti Scaglie watch and its hypnotic contrasts before celebrating its 75th anniversary.e anniversary of the range with grandeur, through new pieces with sensual lines and exclusive know-how.
An ode to Italian craftsmanship
An expression of the artisanal know-how of the House of Bulgari, the Serpenti jewelry, fine jewelry and leather goods collections feature an emphasis on ancestral techniques that are as rigorous as they are fascinating against a backdrop of determined innovative expertise. A true jeweler in the service of excellence, each craftsman strives to make each piece enhanced by the mythical serpent a work of art in its own right. Black onyx set with diamonds of unparalleled clarity, mesmerizing emeralds sublimated in silver, colorful gemstones accented with rose gold, calf leather with an enamel buckle… the pieces follow one another and are not alike, combining timeless beauty to transform a creative image. ideas into incredible modern artefacts. We remember Zendaya’s gorgeous necklace at the 2021 Venice Film Festival or Elizabeth Taylor’s wristwatch in the 1960s.
Luxury that stands the test of time
Because if the Serpenti collection has stood out on many occasions on the red carpet or alongside celebrities, its pieces are nevertheless imbued with a certain adaptability, one that transcends stylistic identity and passing trends. An eye-catching accessory for evening with a demanding dress code, Serpenti is also suitable for everyday life, injecting a casual silhouette in the form of a bag or a mismatched set. The inimitable Diana Vreeland, who went so far as to wear the Serpenti belt as a necklace, declared in the 1960s that: “A snake must be everywhere.” »convinced of its attractiveness and stylistic dimension.
Today, wearing a piece of Serpenti is also, beyond a guarantee of elegance, a way to wear a symbol of strength and audacity.
Source: Le Figaro
