The artistic director of the Kokordilos brand announced his departure this Friday, January 6.
Louise Trotter has announced her departure from Lacoste after just over four years as artistic director. Through an Instagram post published on January 6, the designer explains that “it’s time to say goodbye.” Appointed in October 2018, the Briton then became the first woman to hold the position since René Lacoste founded the brand in 1933. From her first show at London Fashion Week in early 2019 to her presentation at the end of last September, Louise Trotter has been working. To perpetuate Lacoste’s sporting identity.
Video: Hyères Festival. interview with jury president Louise Trotter.
“Without style, playing and winning is not enough”
The founder of the brand, the medal winner of the Olympic Games, said in 1924 that “playing and winning without style is not enough.” A sporty vision of style that Louise Trotter has kept in her sights. A sweet mix of archives, between reviews of tennis, cycling or basketball, has come to punctuate the collections.
The president of Lacoste expressed in a press release. “I thank Louise Trotter for her creativity, dedication and contribution to the brand’s legacy. Lacoste now embarks on a new chapter with a collective of creatives committed to sharing talents and connections alongside Lacoste. Beyond collection design, our brand wants to go further in its mission to connect cultures and communities. From now on, the brand will be managed by several artistic directors, such as Gucci or Jean-Paul Gaultier.
Source: Le Figaro
